European Capacity Building Workshop: Unlocking the potential of AI in business schools

4 December 2023 | 9:30 - 17:00 | Hyatt Regency, Sofia, Bulgaria

This workshop is for business school professionals, programme directors and managers, faculty members, IT and data specialists at business schools in Europe.

This workshop is provided free of charge, however, please note that it is limited to 50 participants
and only those who register first will be guaranteed a space.


As more AI-run software and tools become available to the mainstream, the potential of its use becomes ever-more apparent in a business school setting. From reducing administrative tasks to supporting student learning, business schools are discovering numerous creative ways in how to leverage AI. In this workshop, business school professionals will be exposed to models and software used by other schools, and will have an opportunity to interact and exchange ideas with attendees and speakers on other potential uses as well as successful implementation of the technology.

Rear view of young audience listening to mature female coach at seminar

Workshop programme

09:30 — 10:00

Registration and refreshments

10:00 — 10:15

European Capacity Building Workshop Introduction

11:30 — 11:45

Networking break

11:45 — 13:00

Gaston Fornes
UBI Business School

13:00 — 14:00


14:00 — 15:15

Regina Cordes
IU International University of Applied Sciences

15:15 — 15:30

Networking break

16:45 — 17:00

Closing remarks and farewell 

Meet the speakers

Boryana is a highly experienced professional recognized at international level with a career spanning over 15 years in the field of data analysis and large dataset processing. Her expertise extends across both conventional and cutting-edge machine learning techniques. She has made significant contributions to the academic and applied aspects of this domain via leading and participating in a number of research projects, aimed at improving society challenges such as air quality, prevention of depression, enhancement of investment decision-making and early warning, financial stability and recovery from financial crises.  She is the author of numerous articles, published in prestigious international journals indexed in SCOPUS/Web of Science with notable list of citations.

Bogdanova’s expertise goes beyond her research contributions. She has played a pivotal role in the development of the MSc Program “AI for Business and Finance” as its academic director. She is actively nurturing the next generation of AI and data science professionals though engaging young professionals in the academic life of Sofia University via projects and programs. Among her significant contributions is the development of an industry-funded PhD program. Last but not least, in commitment to societal development, she also serves as the head of the Career Center at FEBA, organizing numerous impactful career events that offer support to high school and university students in finding their fulfilling career path.

Gaston Fornes

Dean for Europe
UBI Business School

Gaston has developed his academic career in different countries and institutions, in the UK as Director of Executive Education & Lifelong Learning at the University of Bristol Business School, in Spain as Dean of Graduate Studies and Executive Education at ESIC Business School, and in Belgium/Luxembourg/China as Dean for Europe of UBI Business School. He is also Senior Advisor for Shanghai University MBA.

Gaston completed his Post-Doctoral Studies at IE Business School (Spain) after receiving a PhD in Management from the University of Bath (UK); he is also Principal Fellow of the Higher Education Academy. He holds an MBA degree from University of Southern California (USA) and Universidad Adolfo Ibañez (Chile) and a First Degree in Business from Universidad Nacional de Cuyo (Argentina). His research has been featured in mass media like Fortune, RFI, the BBC, CGTN, China Weekly, El Pais or Cinco Dias. Gaston Fornes has taught at the Party School of the Communist Party of China, has reached summit in the Andes, and runs marathons. His latest book, ‘Digitalization, Technology, and Global Business (co-authored with Maria Altamira), appeared in August 2023.

Michelle Sisto

Former Associate Dean of Graduate Programmes and Professor of Decision Sciences
EDHEC Business School

Michelle Sisto

Michelle Sisto is the former Associate Dean of Graduate Programmes at EDHEC Business School, where she is also a Professor of Decision Sciences. After 30 years in higher education, Michelle is on sabbatical this year to focus on strategic initiatives involving artificial intelligence and its impact on business schools.

Her track record of academic leadership includes appointments as Associate Dean, Director of MBA, and Advisor to the Dean on Teaching and Learning. Recognised for teaching excellence, Michelle continues to drive pedagogical innovation that evolves with the expectations of students and the needs for the future of work.

Originally from the Washington DC area, she holds a BS in Mathematics from Georgetown University, a Masters in Mathematics from the University of Nice Sophia-Antipolis and a PhD in Finance from EDHEC.

Regina Cordes

Pro-Rector of Accreditation and Professor
IU International University of Applied Sciences

Regina Cordes

Regina is a pro-rector of accreditation and professor at IU International University of Applied Sciences in Germany, and chairs IU’s publishing house “IU Media Services”. Over the last 15 years, she has held various roles in Higher Education, among others, she served as an accreditation specialist at IU, as a visiting professor at University of Nebraska, and as Assistant Dean at German Graduate School of Management and Law.

She holds a master’s from Goethe University Frankfurt, and a PhD in management from University of Mannheim. She teaches and researches in the fields of organizational behaviour, leadership, and services management and has published widely in this area.


Hyatt Regency Sofia

Our second AMBA & BGA event in Europe this year, will be taking place at the Hyatt Regency Sofia, Vasil Levski Blvd Square, 1504 Sofia Center, Sofia, Bulgaria.

This 5 star modern hotel is located within the heart of the city on Vasil Levski Square, perfect for exploring authentic Eastern European history,  and a convenient 20 minute drive from the Sofia International Airport.

Workshop highlights

Download the presentations

The pulse of excellence: The cruciAl role of coding for business schools

AI in business education, why and how

Gaston Fornes, Dean for Europe
UBI Business School

Navigating the Future: Preparedness of Higher Ed Business Education for the AI Revolution

Michelle Sisto, Former Associate Dean of Graduate Programmes and Professor of Decision Sciences
EDHEC Business School

Upcoming European Capacity Building Workshop:

Total number of European business schools that hold BGA membership

Map pinpointing all European BGA business school members

Want to get in touch?

For questions about BGA membership, please contact:

Victor Hedenberg

Membership Director


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