Business Impact magazine November 2022 issue
How Audencia aims to help students to become custodians of the planet and preserve business
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research
Fuzzy set theory and fuzzy logic in management
Get a clearer view of uncertain, or fuzzy, sets and some of their latest applications in the field of management from Eötvös Loránd University’s Tamás Jónás
research
New batches bring in bigger MBM student numbers worldwide
Amid the transition to blended and online learning, exclusive AMBA & BGA research shows that Business Schools received more applications across an increased number of MBM programmes in 2020, although regional experiences for the format did vary
research
Can AI drones yield cleaner agricultural production and more ethical practices?
How the use of pesticides exacerbates other barriers to cleaner agricultural production and why data-collecting AI drones offer a potential solution. Research from the UK’s University of Bradford School of Management
research
Shedding light on MBM admissions and delivery worldwide
Exclusive AMBA & BGA research throws light on the performance of MBM programmes on offer at leading Business Schools across the world
research
The business master’s degree: global application and enrolment outlook
Trends in application and enrolment figures for MBM programmes around the world as well as insight into the role of technology and India’s high demand. Will Dawes and Tim Banerjee Dhoul report
artificial intelligence
Exploring the digital marketing revolution
To create and communicate superior customer value, marketers must now combine traditional advertising with social and digital tools, argues American marketing guru Philip Kotler, in
collaboration
Leaders never stop learning
Andrew Main Wilson, CEO of the Business Graduates Association, launches Business Impact and outlines the mission and vision of the organisation Thank you for taking
faculty
Time for Business Schools to practice what they teach
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faculty
Nurturing a vibrant research culture
Business Schools face a range of challenges in developing faculty members that benefit both the staff and the School. Frederik Anseel and Suzanne Marcuzzi consider
corporate social responsibility
Mind the poverty gap: how the most progressive Business Schools in the world are trying to help close it
The best Business Schools are responding to the global poverty crisis by opening themselves up to helping those with fewer opportunities. Will Dawes reports on
