US Capacity Building Workshop: Refining the business school USP

Downtown of the city of Miami, USA
Downtown of the city of Miami, USA
26 January 2024 | 9:30 - 17:00 | The Thesis Hotel, Miami, Florida, USA


This workshop is for business school professionals, deans and associate deans, programme directors and managers, faculty members, internationalisation experts at business schools in the US.


This workshop is provided free of charge, however, please note that it is limited to 50 participants
and only those who register first will be guaranteed a space.

The demographic landscape is changing across the United States, resulting in a smaller pool of students who are looking at attending universities and business schools. Coupled with that is the high cost of higher education, leading many to pick certifications and online education providers as an alternative. The results are clear: declining students numbers (especially for undergraduate programs) are leading to financial pressures for a vast number of institutions across the country.

Proud Principal Of His School

This workshop will invite leaders and professionals from business schools to discuss and debate how finding unique selling points (USPs) will be necessary for the survival of many business schools, and what some potential untapped USP’s may be. Attendees will also learn how other business schools in country have been able to leverage their USPs to successfully increase enrolment numbers as well as the quality of the education that they provide.

Workshop programme

To be confirmed.

Meet the speakers

More speakers to be confirmed.

Victor Hedenberg

Membership Director
AMBA & BGA

Victor is the membership director at AMBA & BGA, responsible for the growth of the business school and student & graduate networks, as well as the services and benefits business school receive upon joining. Having joined AMBA & BGA in 2016, Victor has been involved in numerous successful projects including the AMBA Development Network (ADN), the launch of the Business Graduates Association and its membership and accreditation offering, and the enhancement of the student and graduate membership services offered to AMBA & BGA’s 65,000+ members. He has a strong passion for entrepreneurial management education that emphasises out-of-the-box thinking and responsible management principles.

Victor is a Swedish national educated at Hillsdale College in the US. He holds a degree in economics and business administration. 

Venue

THesis Hotel Miami

This year’s AMBA & BGA event in the US, will be taking place at the THesis Hotel Miami, 1350 S Dixie Hwy, Coral Gables, FL 33146, United States.

This 4 star modern hotel is located right next to the University of Miami, and moments from the Metrorail, the Underline, US-1, and the Coconut Grove Trolley.

Register here:

Want to get in touch?

For questions about BGA membership, please contact:

Victor Hedenberg

Membership Director

Share this page with your colleagues

Share on facebook
Share on twitter
Share on linkedin
Share on google
Share on whatsapp
Share on email
Share on facebook
Share on twitter
Share on linkedin
Share on google
Share on whatsapp
Share on email
Translate »